Enterprise-readiness overhaul

As Voicebox shifted toward enterprise, the existing app wasn't built for it. Over six weeks I audited the IA, identified gaps in how the product handled permissions, sharing, deployment, and billing, and designed a new end-to-end experience covering org management, plans, and payment flows. Delivered as high-fidelity Figma files with all edge cases defined.

Recorder redesign

The recorder is the core surface of the Voicebox ecosystem, the widget that gets embedded everywhere. I redesigned it from the ground up over a month: new layout, integrated contact form, improved customization controls, motion and animation specs, and responsive and embedding behavior. Also redesigned the in-app recorder customization interface.

Actions UI

Voicebox Actions routes voice messages into third-party services and triggers automations. The legacy UI was generating consistent customer complaints. I identified the failure points through customer feedback, iterated on solutions, and delivered high-fidelity Figma files covering all edge cases. Once engineering built the skeleton, I came in via Cursor and polished the UI directly in the codebase.

Sign in / Sign up redesign

The original auth flow predated the enterprise pivot. I redesigned it to support the full setup sequence: account creation, org setup, voicebox configuration, while improving the overall look and feel.

Accessibility input for Snowflake

Snowflake required the recorder to support text input alongside audio. I designed the keyboard input flow, extending the recorder's interaction model without disrupting existing behavior.

Design system

I started by scoping a custom token-based design system to eventually replace Bootstrap. After a few months, the team made the call to abandon that path. The custom system introduced complexity that wasn't justified for a team moving fast with full Bootstrap familiarity. Instead, I led a codebase cleanup and co-authored a living design.md file with the Head of Engineering: a running reference guiding both developers and AI coding agents on layout patterns, Bootstrap usage, and style conventions.

Front-end ownership

In my last four months, the workflow shifted. Figma handoffs were introducing ambiguity and slowing things down, so I moved to working directly in the codebase via Cursor, adjusting the design system in code, fixing UI inconsistencies, overriding Bootstrap components, and pushing PRs through review to production. I effectively owned the style layer of the app in code.

Brand identity

I built Voicebox's visual language from scratch: logo, color system, typography, overall design direction. The current logo on voicebox.ai evolved from the first version I designed.

Marketing video

In about a week and a half, I took the product from zero to its first marketing video: developed the concept, wrote the storyboard, found and hired a motion designer on Fiverr, wrote the brief, and managed it through delivery. The video directly helped land enterprise clients and investors.

vbx.to directory

The founder and I conceived a public directory of business voiceboxes, think Yelp for voice feedback. I built the Webflow front-end and worked with an engineer to dynamically populate it from our database. Result: 261 live voiceboxes from brands including McDonald's, Alibaba, Audi, Boeing, and Canva.

Client pitch decks

About 20–30% of my time was spent designing presentations for enterprise sales, pitching major retail, hospitality, publishing, and government clients across the US, UAE, and Southeast Asia. Specific names are under NDA.